By Lamin Njie
The Renowned Gambian International Musician, Sohna Jobarteh has expressed enthusiasm to collaborate and partner with officials of The Gambia tourism industry to showcase and promote Destination Gambia to the outside world, especially during her international concerts. Sohna Jobarteh recently made these remarks during a meeting with the Minister of Tourism, Arts and Culture, Honourable Abdoulie Jobe and key partners in the tourism industry. According to her, The Gambia’s tourism industry has a lot of products that the world needs to recognize, and she is ready to sell that to the outside world, especially the tourists. She further described The Gambia as her own country, blessed with beautiful flora and fauna, which is a good recipe for the tourism industry.
She expressed her optimism that the new partnership between her and the officials of The Gambia’s tourism industry will grow from strength to strength for the development of the industry. She thanked the Honorable Minister and staff for the warm welcome accorded to her and her team and promised to work hand in glove with the authorities to achieve their goals. Speaking earlier, Honorable Abdoulie Jobe, Minister of Tourism, Arts and Culture, thanked Sohna Jobarteh for her love for her country, describing it as real patriotism. Minister Jobe assured her of his Ministry’s support and collaboration in this new partnership to take it to another level.
Minister Jobe described tourism as a key pillar to the socio-economic development of The country, as well as creating employment opportunities for the youths and women. “Therefore, my Ministry will do everything possible to support and collaborate with Sohna for the successful implementation of this new partnership,” he said. The Minister took the opportunity to thank Sohna and her team for showing their interest and commitment to promoting Destination Gambia describing it as a step in the right direction. The meeting was chaired by Cordu L Jabang, Permanent Secretary Ministry of Tourism, Arts, and Culture attended by senior officials of The Tourism Ministry, The Gambia Tourism Board, and partners of the tourism industry.
