By Haddy Gaye
On 22 May 2025, the Department of Information Services (DOIS) launched an orientation programme for seven newly appointed communication officers. The sessions, held at the department’s headquarters in Fajara, were led by Director Isatou Davies and supported by senior officers, including Deputy Director Ebrima A. Njie and Principal Communications Officer Madiba Sillah.
The purpose of the orientation was to prepare the officers for their professional communication roles across government ministries. As a recent graduate of the University of The Gambia, participating in the programme marked a clear transition from academic study to public service. It was a step into a working environment defined by responsibility, structure, and public expectations.
Director Davies opened the programme by outlining the standards of conduct expected from public officers. She emphasised the importance of respect, professionalism, and cooperation in the workplace. “If you work in institutions,” she said, “respect and put aside any attitude that will stop you from cooperating. The job can be hard, but you can make it manageable for yourself.” Her remarks focused on the mindset required to work effectively in institutional settings.
Deputy Director Njie encouraged us to be open to growth and self-improvement. He explained that learning in public service does not end with orientation; it continues throughout one’s career. His message underlined the importance of discipline and adaptability.
Principal Communications Officer Mr. Sillah presented an overview of the department’s evolution and current responsibilities. He explained the nomenclature change from information officers to Communication Officer following the enactment of the Access to Information Act. He outlined the duties expected of us, which include managing social media platforms, preparing press releases, organising media briefings, and supporting ministries with clear and timely public information.
Mr. Sillah also made clear that support would be available. “We are a family,” he said. “You can call me anytime, especially when things are not working out.” This statement set a tone of professional accountability and mentorship, providing reassurance that challenges would be met with guidance rather than judgment.
Since the start of the programme, he has engaged us in several practical tasks. These included drafting six-month communication strategy plans, writing press releases, practising article writing, and participating in exercises related to public engagement. Each assignment was followed by review sessions and constructive feedback from the supervisory team.
In one session, Mr. Sillah commented on the quality of work submitted. He stated that our assignments reflected a strong understanding of the core duties of a communication officer and acknowledged the level of effort and organisation that had gone into them. His observations reinforced the need for precision, preparation, and consistency in our work.
This orientation has also been personally significant. I come from a background where educational opportunities for girls have not always been guaranteed. Completing secondary school and university required persistence and support. My decision to study Journalism and Digital Media was based on a belief in the value of structured, factual communication, particularly in addressing social issues and improving access to information.
Now, as we prepare for deployment across ministries, I understand that the responsibilities ahead are not limited to writing or reporting. The role requires accuracy, consistency, and respect for the public we serve. The training has laid the groundwork for this responsibility.
In her closing remarks, Director Davies emphasised that “When done right, your work becomes a tool for peace, unity, and national development.” That statement remains with me. As I take up my first role in public service, I do so with a commitment to contributing meaningfully to the goals of the Ministry and the wider civil service.
